THQ working on yet another WWE-based franchise

THQ knows who’s buttering its bread — the publisher revealed to CVG that, in addition to its currently announced titles, it’s got another World Wrestling Entertainment franchise up its sleeve.

The title will be a fresh game on top of the other franchises previously revealed: WWE Smackown! Vs. Raw, the arcade-style WWE All Stars, and the free-to-play Smackdown! Vs. Raw Online. Online, however, will only be available in Asia; there’s no Western version planned at the time. However, those in the West will get this mysterious new game, which Bilson says is “less simmy” than the Smackdown! Vs. Raw titles, closer to the fast-paced arcade style of WWE All-Stars.

“We’re growing that brand basically through an alternate SKU every six months,” he says of the WWE brand, “the other SKUs [All-Stars and the unannounced game] are more friendly, easier and less simmy than Smackdown! Vs. Raw.”

Smackdown! Vs. Raw 2011 is scheduled to hit this fall; WWE All-Stars is out next year.

THQ creating all-new WWE franchise [CVG]